A Winning Marketing Strategy

    10 Common Web Marketing mistakes

    1. Misrepresenting or not representing your website.
    2. Lack of useful information
    3. Lacking Clear Objectives
    4. Lack of a clear path to the visitor objective (via “funnel”)
    5. “Me” Creep (or It’s-all-about-me)
    6. Excessive Technology
    7. Complex URL’s
    8. Outdated Information
    9. Unclear Navigation 
  10. Failure to use all available channels

    10 Tips & Techniques To Enhance Your Site’s Performance

    1. Reflect your brand’s identity, style and attitude. 
    2. Active content as a lure for repeat visits. (Content is King)
    3. Catalyst for e-marketing by welcoming your visitors and establishing a relationship
    4. Make content interactive and synamic
    5. Simple, structured increasing depth of content
    6. Make the sale with strong calls to action
    7. Size it right
    8. Prevent against “Me Creep” by telling the customer what's in it for them 
    9. Customize the experience 
  10. Take advantage of technology